Ikea ‘Other Letter’: Retailer Shows Parents What Kids Really Want For Christmas

With the holidays coming up I recently saw this post and it really got me teary eyed.  We all lose sight in what Christmas is all about and the spirit of giving.  Even if you are not religious this time of year is meant to reflect on all the good & bad things that have happened and look forward to a new year and a new beginning.  I thought it was really touching that all the kids really wanted was to spend more time with their parents and if given the choice between that or a new toy they would pick the former.  Puts things in perspective when we are all out spending out hard earned money and short time trying to buy the perfect gift when all along just spending more time playing is worth more than any game to a child.

With the excitement of Santa and presents at Christmas, it can be easy to forget what the holiday season is really about – spending quality time with family.

In a video by Ikea Spain, 10 families are asked to participate in an experiment to reveal what kids really want for Christmas. Entitled “The Other Letter,” children aged four to nine are asked to write a note to the Three Kings (Spain’s equivalent of Santa) stating what they want for Christmas. Naturally, the kids ask for all sorts of toys.

Then, the children are asked to write a second letter to their parents. “What would you ask your parents for this Christmas?” they’re asked.

Watch the video to see the surprising (and heartwarming) answers the kids gave.


Although the clip is from 2014, it recently began making the rounds again. With now over 2.4 million views, the video has certainly pulled at viewers’ heartstrings.

“Society has covered us with materialistic desires and we forget that the greatest gift is to know that there’s someone out there that cares about you,” one viewer wrote.

Another reflected: “We often lose sight of things and how precious our time is with our children, especially when they are young. It doesn’t mean going out places all of the time or spending money, it could be as simple as reading a story together. I’m going to get mine to write their lists tonight. Thank you for posting.”



My name is Cindy

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Posted in Toddler

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